CEMEX launches new on-line location finders to ease customer ordering
- 31 October 2008
- Product News
Leading building materials provider, CEMEX UK has launched two new online tools to help customers locate with ease the building materials and services they require. The tools, www.cemexlocations.co.uk and www.cemexstockists.co.uk enable customers to find in seconds the nearest CEMEX outlet or Sales Office for over 9,000 different building materials from sand and gravel, to cement, ready mixed concrete, asphalt and paving products.
The web sites run on Google map technology, familiar to regular web users, so potential customers can select their product, then search by postcode or place name to identify the exact location. A number of locations are usually indicated as options, and by clicking on the appropriate ‘bubble', the name, address and telephone number of the site or retailer comes up.
Global Positioning latitude and longitude data is also provided so users can load the details into Satellite Navigation systems. To give users an idea of how far away the outlet is, a ‘pin' on the map also indicates the user's current location. The format for both websites is the same and makes for easy use and clear information.
The www.cemexstockists.co.uk website provides details of over 550 stockists, including builders merchants and Do It Yourself outlets, for packed products and block paving. For those who require several products, there is an option to select stockists who have them all.
For customers requiring concrete, mortar, screeds, aggregates and asphalt, www.cemexstockists.co.uk provides site details for these bulk products, plus the contact details for the relevant Sales Office. An additional feature is the listing of landfill sites.
CEMEX UK's marketing director, Magnus Halvang, said:" Our customers have become increasingly technology savvy and familiar with web and satellite navigation systems. These tools will make it easier for these customers to locate our products and find our locations. They also complement our existing customer services, including our Service Centres, which handle in excess of 120,000 calls a month, and the CEMEX Product Support Helpline (0800 667 827), which handles nearly 1,000 product enquiries and specification advice calls per month."